L'evoluzione della nozione di consumatore nel processo di integrazione europea

This article examines the evolution of the notion of "consumer" in the European Union law through an analysis of the EUCJ case law and secondary EU legislation, highlighting the most recent developments and the possible impact on the EU single market. The Author underlines, in particular, how the tendency to accentuate the abstraction of the notion of "consumer" can cause distortions which do not really help in the protection of consumer rights and create juridical uncertainty for business operators. Therefore it would be desirable to find a recylatoru and judicial approach that corresponds better to rhe reality of consumer dynamics in the framework of an increased sensitivity to individuals and their vulnerabilities.