Abstract
[Machine translation] Management, following an accurate analysis of business processes, valuing people and their skills, exploiting the opportunities offered by Information Technology, the Internet and social networks, must ensure an integrated system, for the management of business information that favors the alignment between strategies, resources and operational activities. In this way, the recent orientations of business management are analyzed, with particular regard to organizational aspects and the analysis of processes, characteristics and functionalities of integrated information systems (ERP) and extended., The volume of data present in the database, fed by operational transactions and external sources, represents the fundamental prerequisite for giving rise to an effective decision-making process. Information systems for customer relations and systems of, business intelligence represents the most current and profitable applications in the business environment, allowing management to translate basic objectives and business strategies into regularly monitored operational actions.
Translated title of the contribution | [Machine translation] The integrated system for managing business information |
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Original language | Italian |
Publisher | Giappichelli |
Number of pages | 100 |
ISBN (Print) | 978-88-921-4407-1 |
Publication status | Published - 2022 |
Keywords
- management
- analisi dei processi
- Information Technology
- Internet
- sistemi informativi integrati - ERP
- relazioni con i clienti – CRM
- sistemi di business intelligence